Direct Mail Marketing for Restaurants

Bring your restaurant back to the forefront with one of our direct mail options

Your food is delicious, and it deserves to be eaten by everyone within your market.

Marketing Opportunities for Restaurants | RSVP Advertising - Dining

Unfortunately, the marketing that restaurants sometimes require can consume an owner’s valuable time and resources. So instead of making your delicious food in the kitchen, you’ll have to be cooped up in your office testing marketing strategies.

We want you to spend time making money and doing what you love, not worrying about your marketing efforts. RSVP Advertising can handle your marketing through our custom direct mail advertising campaigns. Our solutions deliver your unique, branded message to potential clients in your target market. We specialize in helping small businesses, like local restaurants, reach their target market, regardless of their budget.

Below, you’ll see the benefits of a direct mail marketing campaign and ideas for restaurant marketing. If you’re ready to start today, contact us directly to craft one-of-a-kind direct mail materials that will lead to new faces showing up at your restaurant.

Benefits of Direct Mail & Other Targeted Marketing for Restaurants

Despite how the world has changed since the internet was introduced decades ago, direct mail marketing remains an effective marketing channel to promote your restaurant. RSVP Advertising has developed effective direct mail marketing solutions that can help increase the number of customers visiting your restaurant.

Benefits of Employing a Direct Mail Marketing Strategy for Restaurants

Targeted — The beauty of local restaurants is how they become staples of their communities. Our team can target specific geo-areas and markets that fit your restaurant's community. Opening another location? We can also start a direct mail marketing campaign there to grow community awareness before you even move in.

Cost-Effective — As a restaurant owner, you must be mindful of your establishment's bottom line. Direct mail marketing campaigns reach many people at a relatively low cost compared to other marketing efforts. A successful campaign can increase your bottom line by bringing in more business at a lesser cost.

Tangible — According to the Data & Marketing Association, 56% of consumers today trust print marketing more than other mediums! So while an online presence through social media, a loyalty program, or search engine optimization may seem like the only way to go, a restaurant marketing plan with a print advertising strategy will likely be most successful.

Let's Grow Your Business with Dining & Restaurant Owner Marketing Solutions

Each restaurant has its own goals, culture, and brand that require a personalized marketing strategy. That's why RSVP Advertising goes beyond offering a cookie-cutter marketing solution. Our team collaborates with you to develop restaurant marketing strategies that fit your business's culture and goals.

Through our direct mail marketing strategies, we've helped restaurants grow nationwide. We can target new customers, help create repeat customers, generate online ordering, and much more. Whatever your specific wants are, our direct mail marketing strategy can be personalized to fit those needs.

Direct Mail Advertising Opportunities for New Customers of Restaurants

What you want to highlight, what the consumer is looking for, and what the market dictates are various factors that must be considered when planning a strategy. Below you'll see just a few of the many different techniques you can offer during a direct mail marketing campaign for a restaurant.

Seasonal Offerings

As a restaurant owner, you've likely noticed that specific times of the year are better for business than others. The seasons may also dictate changes in your menu offerings. Have a dish that requires a fruit or vegetable to be in season? Run a bar that gets busier on specific traditional "drinking days," like the day after Thanksgiving or Super Bowl Sunday? Do you only open your outdoor deck area during the summer?

All of the scenarios are just a few offerings only available seasonally by your business or are a specific time you'd want to target. Through a direct mail marketing campaign, we can target particular seasonal promotions at specific times to attract new or existing customers.

Personalized Messaging

With direct mail marketing, you can personalize your message to tailor the specific markets you are going after. You can offer sales, coupons, and more that fit your target audience. Sales and coupons are traditionally strong ways to drive new business into your restaurant. You can promote a new menu item using a sale, for example.

Using research, you can study what the target customer wants and, if you have any five-star customer reviews, include specific reviews that showcase your ability to deliver what the ideal consumer craves.

Reach Out Now for a High-Quality Restaurant Marketing Plan

Direct mail marketing can supplement your existing digital marketing efforts or even replace them entirely. Even though things constantly change online, direct mail marketing remains the most cost-effective way to drive new customers to your restaurant.

RSVP's direct mail marketing strategies focus on delivering the right message to the right audience at the right time. When you partner with us, you'll gain vital insight like text and call tracking, hand-picked contact lists, graphic design support, and more. See our success stories for more info!