Our Proven Formula
Right Audience
Mass affluent homeowners ready to purchase.
Right Message & Channel
Your call-to-action delivered through proven direct mail marketing solutions.
Proven ROI
Our direct marketing drives qualified leads and conversions, leading to business growth. Most advertisers see a 10x return!
Mass Affluent:
- Hold 60 % of total earned income, and 70% of consumer wealth
- Spend 3.2 times more than the average household; they account for one half to two-thirds of consumer spending in many categories*
- Are primarily 30-64 years of age (Baby Boomers and Gen Xers)
- Are highly-educated earners with household incomes of $100K+; doctors, executives, professionals, and business owners
* Bureau of Labor Statistics Consumer Expenditure Survey data
![RSVP Difference for Direct Mail Marketing [Location] - affluent](/cm/dpl/images/create/affluent.jpg)